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one understanding

One Understanding, a period education campaign, brings to light the widespread misunderstanding of periods. Periods, as an important element of reproduction, affect us all. One Understanding, through a fun, lighthearted visual identity system, educates the public with facts and definitions on menstruation. The campaign also fights period myths with the word search visuals that spell out myths that exist in society today. It is time to achieve one understanding of periods and de-stigmatize the conversation.

Role
Brand Strategist & Designer

Awards
Gold, Branding | Indigo Design Awards 2020
Gold, Branding Design for Social Change | Indigo Design Awards 2020
Silver, Packaging Design for Social Change | Indigo Design Awards 2020

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